WHY SHOULD YOU WORK WITH TEXAS BACK ROADS?
Texas Back Roads was launched in August 2009 with a Facebook Page with a goal of giving readers both valuable information on travel and destinations, as well as inspiring readers to get out there and have an adventure of their own. Within the first year, the Texas Back Roads Facebook Page became a highly trafficked destination for outdoor enthusiasts, foodies, adventure seekers, history buffs & those interested in having a journey of their own. Now, Texas Back Roads has grown to include other popular social media platforms, including Instagram, Twitter & Pinterest. Each day, these platforms continue to grow organically with more readers, fans, followers, subscribers & likers. With its success on social media, thriving community & high engagement, Texas Back Roads is now expanding to the web.
The creator and writer of the site, Jeremy Rinard, has experience traveling all over the state of Texas in many different contexts. Through his personal experience, Jeremy is able to provide knowledge, strategies, and inspiration for travel itineraries as well as encounters in cultural immersion.
WHO DOES TEXAS BACK ROADS TARGET?
While Texas Back Roads targets all travelers due to the wide variety of travel topics, the majority of readers are based in Texas, the United States and Mexico. Moreover, the site will often get hits from readers in Europe, Africa, Asia, the Middle East and South America, as well. Some major areas of information include:
Local Food & Drink
Texas Wine, Beer & Liqour
Tips & Hacks
WAYS YOU CAN WORK WITH US
Texas Back Roads enjoys creating partnerships with travel, gear and tech companies, destinations, and Texas businesses within or catering to the travel industry with similar values and audiences. The Website Sponsorship option is a large-scale partnership which includes a logo prominently displayed at the top of the sidebar; a separate listing on the sponsorship page including a logo, a brief explanation of the affiliation, a website link and links to social media; a logo displayed in all mailing list emails; and a monthly shoutout on social media. Only six Website Sponsor positions are available site wide. Please contact us below for more details.
The Vehicle Sponsor and Texas Back Roads will team up to promote both brands as Texas Back Roads travels across Texas. The Vehicle Sponsor will provide a suitable vehicle, wrap the vehicle with a mutually agreed upon design, cover fuel expenses, and perform all routine maintenance on the vehicle for the duration of the sponsorship. This will be the primary vehicle used by Texas Back Roads as it travels across the Lone Star State. Additionally, the Vehicle Sponsor will receive a listing on the sponsorship page including a logo, a brief explanation of the affiliation, a website link and links to social media; a logo displayed in all mailing list emails; and the vehicle will be included in select images posted to Texas Back Roads’s social media and included on the website.
Do you have ideas for additional ways you would like promote your brand within a sponsorship? Let us know by contacting Texas Back Roads below.
The Advertiser will work with Texas Back Roads to chose an area of the website they think will work best for the advertisement. All ads will be featured on the homepage of the website and visible sitewide as the reader navigates within the site. Each advertisement will be featured in a looped five-ad carousel in one of three locations.
PRESS & SOCIAL MEDIA TRIPS
Jeremy is currently available for press trips and social media trips anywhere in Texas. He is happy to write articles, blog posts, and take pictures for his website as well as other publications and organizations such as tourism boards, accommodation providers, dining establishments, and more.
If you are interested in advertising, would like to discuss rates, or have any further questions, you can contact us at Advertise@TXBKRDS.com